+46 is the trade show for progressive fashion brands. Last season was a big success and therefore the number of exhibitors will increase dramatically in August. The trade show continues to take place at Enskilda Galleriet at Kungsholmen in Stockholm.
Other news for this year is that there will be international as well as Swedish designers and there will also be a specialized area for sales agents where they can show all of their brands together.
+46 will start off with the +46 Awards fashion show. Additional catwalk shows will take place throughout 16-18 August. Among the shows is one by Jojo&Malou, that has their first show ever in Stockholm.
 The following exhibitors will be displaying their collections:
Swedish brands:
Rodebjer, Julian Red, Pudel, So Last Season, Stylein, Dagmar, Dadas Diamonds, Jojo&Malou, Pace, Fraulein von HaSt, Skyward, Our Legacy, Josefina lar, PicaPica, Saga, Svensson Jeans, Pia Siemensen, Whyszeck, Gram, Kling Permanent Vacation, Ladies&Gentlemen, Pimpinette, Ulrika Sandström, Bea Szenfelt, Cheap Monday, Qoniak, A Bug Collection & Pseudonym. International brands:
Nikoline Liv Andersen, Berhard Wilhelm Shoes, AB-Irato, Misericordia, Peter Jensen for b Store Shoes, Retro Superfuture, Antti Asplund, Las Cosas Que Nos Elevan, Soulland, Potpoti, Daniel Palillo, Rozalb de Mura, Regine Mowill, Issey Miyake Watches, Edwin, Alessi Watches, S.N.S, SBU, Buskbus K, Puffa, Cycle, Christine Bec, NOM*d, Works Untld, D.A.T.E, FaFaFa, Folk, Shoefolk shoes, bStore shoes, Opening Ceremony shoes and Eley Kishimoto shoes. During the trade show there will be a lecture with Otto von Busch and a photo exhibition by Vienna based label Wendy&Jim.
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