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Whyred - a/w 2008 (man) PDF Utskrift E-post
Skrivet av Henric Zethelius   
2008-01-30

Whyred - a/w 2008 (man)


What the designer says:
The complex meeting the ordinary and the ability to tsee the beauty in something seemingly ordinary.

Man Muse: Alfred Hitchcock and his films
He had a genious for creating preppy characters with maiacal double natures, using actors like Cary Grand, James Stewart and James Mason.


Whyred - a/w 2008 (man)

What we say:
Hmm.. during an introduction to fashion week the other day the CEO of the Swedish Fashion Council showed a picture to describe Swedes relationship to clothing. It was a picture with three people and it could have been today but also ten years ago (or even ten years from now). This is what I am thinking of when seeing the male collection from Whyred.

It IS well tailored and elegant but... I do expect more from this growing fashion house. Being totally commercial and giving people what they want (and that they can get in H&M for half price) just wont work long term. 

Whyred - a/w 2008 (man)

Designer: Roland Hjort
Collection name: Sensation of the Ordinary
Stylist: Karin Smeds / LinkDetails
Hair: Erika Svedjevik / LinkDetails
Make-up: Anya de Tobon / LinkDetails

 

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